Working directly under the company owner, I was given the task to redesign and modernize the look of HSB Accounting, LLC's graphical assets. With the start of the new tax season and a new title under his belt, designing business cards and rebranding as a CPA was crucial and time sensitive. I took the time to study what was liked about the original logo and wanted to make something that could mirror it with a more modern touch as it hadn't been changed for a while. Using similar shape structure and creative a juxtaposition between curved and jagged shapes while incorporating "business" motifs a little more creatively.